Hey, I’m Andrea.

Most early-stage founders are doing outbound. Almost none of it is working.

Not because they're not trying - but because they're missing the system underneath: a clear ICP, messaging that resonates, and a cadence that runs without them thinking about it every day.

That's what I build.

My Approach

Data-Backed

Every strategy I implement comes from real outbound performance: what gets replies, what books meetings, and what consistently generates pipeline.

Structured

High-performing sales isn’t about hustle, it’s about process. I help you craft clear messaging, repeatable outreach systems, and sustainable weekly habits that delivers your team’s results.

Actionable

No abstract ideas. You’ll get scripts, frameworks, and step-by-step guidance you can use immediately. Whether you're a founder selling for the first time or a team looking to improve results, you’ll walk away with tools that deliver.

A clear, actionable diagnosis of your outbound foundation.

    • Full review of ICP, messaging, and sequences

    • Analysis of reply rates + sales workflow

    • Tailored 90-day action plan

    • One strategy call to walk through recommendations

    Perfect for founders who want clarity before scaling.

    Founders typically come out of the Audit knowing exactly what's killing their reply rates — and with a prioritised plan to fix it within the week.

  • $449.00 USD

Hands-on coaching to sharpen your messaging, boost reply rates, and build consistent pipeline.

    • Weekly 1:1 coaching

    • Custom scripts + message testing

    • Live call feedback + objection practice

    • Weekly execution review + accountability

    Perfect for small teams or founders who need structure, confidence, and predictable weekly meetings.

    Teams that complete the Accelerator typically see measurable improvement in pipeline generation within the first two weeks and leave with messaging and habits they own.

  • $1,200 USD

    (or $350/week if billed weekly)

A complete outbound system built for your business — ICP → messaging → scripts → cadences → setup.

    • Full ICP + narrative development

    • Messaging system + outreach angles

    • 3 complete cadences (email, LinkedIn, call)

    • Playbook buildout + team training

    • 30 days of post-build support

    Perfect for teams ready to scale with a repeatable outbound engine that drives consistent meetings.

    Founders who complete the Engine Build walk away with a full outbound system: ICP, messaging, cadences, and tooling, ready to run from day one. Most are booking qualified meetings within their first week of launch.

  • $2,800 USD


    (+ $500 for SDR coaching add-on)

Not sure of what you need?

Schedule a free 1:1 introductory session with me to discuss your sales set-up and goals.

Case Studies

Founder-Led SaaS Startup

Post-seed, 3-person team, no outbound process

Audit + messaging overhaul + new outbound system.

Results: First qualified meetings within one week, increased reply rate, and a repeatable pipeline rhythm.

LATAM Tech Team

5-person sales team, inconsistent outbound results

Weekly coaching, live call reviews, cadence redesigns.

Results: Stronger messaging, more confident outreach, and measurable improvement in connection-to-meeting rates.

Consulting Startup

Solo founder, strong service but unclear positioning

Refined offer positioning + outbound narrative + segmentation.

Results: Higher-quality conversations, clear ICP direction, and faster lead qualification.

Get in Touch

FAQ

  • My programmes are built for B2B founders doing founder-led sales and small sales teams (typically 2–10 people) who are post-seed or early revenue. You're probably here because outbound has stalled, reply rates are low, or you've never had a proper system - just hustle. That's exactly what I fix.

  • First things first, we'll start with a free consultation. Learn about each other and what you’re hoping to achieve.

  • Pricing is based on both the project's scope and your desired timeline.

    I offer three programs:


    • Outbound Audit: one-time deep analysis and action plan
    • Monthly Coaching: ongoing guidance, reviews, and performance improvements
    • Outbound Engine Build: complete outbound setup for founders or teams

    • Audits are delivered within 7 days.

    • Coaching typically runs 2–4 months.

    • Projects last 2–3 weeks. Support can be extended for continued optimisation.

  • Most founders spend 1 hour per week with me. Everything else comes in clear frameworks, scripts, and systems you can plug in immediately and implement at your own pace.

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